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Samsung Electronics

Samsung Electronics Co., Ltd. is a South Korean multinational electronics company headquartered in Suwon, South Korea. Due to some circular ownership, it is the flagship company of the Samsung chaebol, accounting for 70% of the groups revenue in 2012. Samsung Electronics has assembly plants and sales networks in 80 countries and employs around 308.745 people. It is the worlds largest manufacturer of consumer electronics and semiconductors by revenue. As of June 2018, Samsung Electronics market capitalization stood at US5.9 billion. Samsung is a major manufacturer of electronic components such as lithium-ion batteries, semiconductors, chips, image sensors, camera modules and flash memory devices for clients such as Apple, Sony, HTC and Nokia. It is the worlds largest manufacturer of mobile phones and smartphones, started with the original Samsung Solstice and later, the popularity of its Samsung Galaxy line of devices. The company is also a major vendor of tablet computers, particularly its Android-powered Samsung Galaxy Tab collection, and regarded for developing the phablet market through the Samsung Galaxy Note family of devices. It has also developed 5G capable smartphones through the Galaxy S10 and Galaxy Note 10 and foldable phones through the Galaxy Fold. Samsung has been the worlds largest television manufacturer since 2006, and the worlds largest manufacturer of mobile phones since 2011. It is also the worlds largest memory chips manufacturer. In July 2017, Samsung Electronics overtook Intel as the largest semiconductor chip maker in the world. Samsung Electronics is the worlds second largest technology company by revenue. In 2012, Kwon Oh-hyun was appointed the companys CEO but announced in October 2017 that he would resign in March 2018, citing an "unprecedented crisis". From March 2018 on, the company maintains a 3-CEO layout with Ki Nam Kim, Hyun Suk Kim, and Dong Jin Koh. It also has a separate CEO for Southeast Asia from 2015, HC Hong.


Samsung Kies

Samsung Kies is a freeware software application used to communicate between Windows or Macintosh operating systems, and more recently manufactured Samsung mobile phone and tablet computer devices, usually using a USB connection. Samsung has released new software to replace Kies, named Samsung Smart Switch, which is mainly directed at migrating customers onto new Samsung devices. The name K.I.E.S. originated as an acronym for "Key Intuitive Easy System". After version 2.0, the name was shortened to "Kies".


Samsung Pay

Samsung Pay is a mobile payment and digital wallet service by Samsung Electronics that lets users make payments using compatible phones and other Samsung-produced devices. The service supports contactless payments using near-field communications, but also supports magnetic stripe–only payment terminals by incorporating magnetic secure transmission. In countries like India it also supports bill payments. The service was launched in South Korea on August 20, 2015 and in the United States on September 28 of the same year. In 2016, at the International Consumer Electronics Show CES 2016, the telecommunications company announced that Samsung Pay would be coming soon to a variety of banks in Australia, Brazil, Spain and Singapore.


Samsung Fire Cup

The Samsung Cup is an international Go competition. The official name is The Samsung Fire & Marine Insurance World Masters Baduk. The Samsung Fire & Marine Insurance of South Korea which is a branch of the Samsung Group and Hanguk Kiwon host the competition. The format starts with a preliminary tournament in which even amateur players are allowed to play. After the preliminaries, 16 players who advance plus the last four players of the previous year make up the main event. The semi-finals have a best-of-3 format, while the final has a best-of-3 match. The latest edition starts off with the preliminaries, and then it is followed by splitting the players into 8 groups, with 4 players in each. There are three rounds, which are used to determine the 16 players that will be in the main tournament. The players must win two of their matches in order to advance to the round of 16. If there is someone with one win and one loss, they will play each other to see who can gain the second win. Obviously the people with two losses, whether they have a win or not, will be eliminated from the tournament.


Samsung Knox

Samsung Knox is a comprehensive set of security features for personal and enterprise use pre-installed in most of Samsungs smartphones, tablets, and wearables. On March 5, 2018, Samsung announced devices running Knox 3.0 and above integrate seamlessly with similar Android Enterprise features.


Samsung YEPP

Yepp was Samsung Electronics digital audio player brand until Samsung decided to retire most of their family brands in February 2011. From then on, their MP3 players were simply branded "Samsung" worldwide until they discontinued all of them late 2013. The brand included a wide range of hard-drive based as well as flash-memory based players. The name is claimed to be an acronym for "young, energetic, passionate person".



Samsung is a South Korean multinational conglomerate headquartered in Samsung Town, Seoul. It comprises numerous affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol.

Samsung was founded by Lee Byung-chul in 1938 as a trading company. Over the next three decades, the group diversified into areas including food processing, textiles, insurance, securities, and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth. Following Lees death in 1987, Samsung was separated into four business groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since 1990, Samsung has increasingly globalised its activities and electronics; in particular, its mobile phones and semiconductors have become its most important source of income. As of 2017, Samsung has the 6th highest global brand value.

Notable Samsung industrial affiliates include Samsung Electronics the worlds largest information technology company, consumer electronics maker and chipmaker measured by 2017 revenues, Samsung Heavy Industries the worlds 2nd largest shipbuilder measured by 2010 revenues, and Samsung Engineering and Samsung C&T respectively the worlds 13th and 36th largest construction companies. Other notable subsidiaries include Samsung Life Insurance the worlds 14th largest life insurance company, Samsung Everland operator of Everland Resort, the oldest theme park in South Korea and Cheil Worldwide the worlds 15th largest advertising agency, as measured by 2012 revenues.

Samsung has a powerful influence on South Koreas economic development, politics, media and culture and has been a major driving force behind the "Miracle on the Han River". Its affiliate companies produce around a fifth of South Koreas total exports. Samsungs revenue was equal to 17% of South Koreas $1.082 billion GDP.


1. Etymology

According to Samsungs founder, the meaning of the Korean hanja word Samsung 三星 is "tri-star" or "three stars". The word "three" represents something "big, numerous and powerful".


2.1. History 1938–1970

In 1938, Lee Byung-chul 1910–1987 of a large landowning family in the Uiryeong county moved to nearby Daegu city and founded Samsung Sanghoe 삼성상회, 三星商會. Samsung started out as a small trading company with forty employees located in Su-dong now Ingyo-dong. It dealt in dried-fish, locally-grown groceries and noodles. The company prospered and Lee moved its head office to Seoul in 1947. When the Korean War broke out, he was forced to leave Seoul. He started a sugar refinery in Busan named Cheil Jedang. In 1954, Lee founded Cheil Mojik and built the plant in Chimsan-dong, Daegu. It was the largest woollen mill ever in the country.

Samsung diversified into many different areas. Lee sought to establish Samsung as leader in a wide range of industries. Samsung moved into lines of business such as insurance, securities and retail.

In 1947, Cho Hong-jai, the Hyosung groups founder, jointly invested in a new company called Samsung Mulsan Gongsa, or the Samsung Trading Corporation, with the Samsungs founder Lee Byung-chull. The trading firm grew to become the present-day Samsung C&T Corporation. After a few years, Cho and Lee separated due to differences in management style. Cho wanted a 30 equity share. Samsung Group was separated into Samsung Group and Hyosung Group, Hankook Tire and other businesses.

In the late 1960s, Samsung Group entered the electronics industry. It formed several electronics-related divisions, such as Samsung Electronics Devices, Samsung Electro-Mechanics, Samsung Corning and Samsung Semiconductor & Telecommunications, and made the facility in Suwon. Its first product was a black-and-white television set.


2.2. History 1970–1990

In 1980, Samsung acquired the Gumi-based Hanguk Jeonja Tongsin and entered telecommunications hardware. Its early products were switchboards. The facility was developed into the telephone and fax manufacturing systems and became the center of Samsungs mobile phone manufacturing. They have produced over 800 million mobile phones to date. The company grouped them together under Samsung Electronics in the 1980s.

After Lee, the founders death in 1987, Samsung Group was separated into four business groups - Samsung Group, Shinsegae Group, CJ Group and the Hansol Group. Shinsegae discount store, department store was originally part of Samsung Group, separated in the 1990s from the Samsung Group along with CJ Group Food/Chemicals/Entertainment/logistics, and the Hansol Group Paper/Telecom. Today these separated groups are independent and they are not part of or connected to the Samsung Group. One Hansol Group representative said, "Only people ignorant of the laws governing the business world could believe something so absurd", adding, "When Hansol separated from the Samsung Group in 1991, it severed all payment guarantees and share-holding ties with Samsung affiliates." One Hansol Group source asserted, "Hansol, Shinsegae, and CJ have been under independent management since their respective separations from the Samsung Group". One Shinsegae department store executive director said, "Shinsegae has no payment guarantees associated with the Samsung Group".

In 1980s, Samsung Electronics began to invest heavily in research and development, investments that were pivotal in pushing the company to the forefront of the global electronics industry. In 1982, it built a television assembly plant in Portugal; in 1984, a plant in New York; in 1985, a plant in Tokyo; in 1987, a facility in England; and another facility in Austin, Texas, in 1996. As of 2012, Samsung has invested more than US$ in the Austin facility, which operates under the name Samsung Austin Semiconductor. This makes the Austin location the largest foreign investment in Texas and one of the largest single foreign investments in the United States.


2.3. History 1990–2000

Samsung started to rise as an international corporation in the 1990s. Samsungs construction branch was awarded contracts to build one of the two Petronas Towers in Malaysia, Taipei 101 in Taiwan and the Burj Khalifa in United Arab Emirates. In 1993, Lee Kun-hee sold off ten of Samsung Groups subsidiaries, downsized the company, and merged other operations to concentrate on three industries: electronics, engineering and chemicals. In 1996, the Samsung Group reacquired the Sungkyunkwan University foundation.

Samsung became the worlds largest producer of memory chips in 1992 and is the worlds second-largest chipmaker after Intel see Worldwide Top 20 Semiconductor Market Share Ranking Year by Year. In 1995, it created its first liquid-crystal display screen. Ten years later, Samsung grew to be the worlds largest manufacturer of liquid-crystal display panels. Sony, which had not invested in large-size TFT-LCDs, contacted Samsung to cooperate, and, in 2006, S-LCD was established as a joint venture between Samsung and Sony in order to provide a stable supply of LCD panels for both manufacturers. S-LCD was owned by Samsung 50% plus one share and Sony 50% minus one share and operates its factories and facilities in Tangjung, South Korea. As of 26 December 2011, it was announced that Samsung had acquired the stake of Sony in this joint venture.

Compared to other major Korean companies, Samsung survived the 1997 Asian financial crisis relatively unharmed. However, Samsung Motor was sold to Renault at a significant loss. As of 2010, Renault Samsung is 80.1 percent owned by Renault and 19.9 percent owned by Samsung. Additionally, Samsung manufactured a range of aircraft from the 1980s to 1990s. The company was founded in 1999 as Korea Aerospace Industries KAI, the result of a merger between then three domestic major aerospace divisions of Samsung Aerospace, Daewoo Heavy Industries and Hyundai Space and Aircraft Company. However, Samsung still manufactures aircraft engines and gas turbines.


2.4. History 2000–present

In 2000, Samsung opened a development center in Warsaw, Poland. Its work began with set-top-box technology before moving into digital TV and smartphones. The smartphone platform was developed with partners, officially launched with the original Samsung Solstice line of devices and other derivatives in 2008, which was later developed into Samsung Galaxy line of devices including Notes, Edge and other products.

In 2010, Samsung announced a ten-year growth strategy centered around five businesses. One of these businesses was to be focused on biopharmaceuticals, to which has committed ₩

In first quarter of 2012, Samsung Electronics became the worlds largest mobile phone maker by unit sales, overtaking Nokia, which had been the market leader since 1998.

On 24 August 2012, nine American jurors ruled that Samsung Electronics had to pay Apple $1.05 billion in damages for violating six of its patents on smartphone technology. The award was still less than the $2.5 billion requested by Apple. The decision also ruled that Apple did not violate five Samsung patents cited in the case. Samsung decried the decision saying that the move could harm innovation in the sector. It also followed a South Korean ruling stating that both companies were guilty of infringing on each others intellectual property. In first trading after the ruling, Samsung shares on the Kospi index fell 7.7%, the largest fall since 24 October 2008, to 1.177.000 Korean won. Apple then sought to ban the sales of eight Samsung phones in the United States which has been denied by the court.

In 2015, Samsung has been granted more U.S. patents than any other company – including IBM, Google, Sony, Microsoft and Apple. The company received 7.679 utility patents through 11 December.

On 2 August 2016, Samsung Electronics unveiled the Galaxy Note7 smartphone, which went on sale on 19 August 2016. However, in early September 2016, Samsung suspended sales of the phone and announced an informal recall. This occurred after some units of the phones had batteries with a defect that caused them to produce excessive heat, leading to fires and explosions. Samsung replaced the recalled units of the phones with a new version; however, it was later discovered that the new version of the Galaxy Note 7 also had the battery defect. Samsung recalled all Galaxy Note7 smartphones worldwide on 10 October 2016, and permanently ended production of the phone the following day.


3. Acquisitions and attempted acquisitions

Samsung has made the following acquisitions and attempted acquisitions:

Rollei – Swiss watch battle Samsung Techwin acquired German camera manufacturer Rollei in 1995. Samsung Rollei used its optic expertise on the crystals of a new line of 100% Swiss-made watches, designed by a team of watchmakers at Nouvelle Piquerez S.A. in Bassequort, Switzerland. Rolexs decision to fight Rollei on every front stemmed from the close resemblance between the two names and fears that its sales would suffer as a consequence. In the face of such a threat, the Geneva firm decided to confront. This was also a demonstration of the Swiss watch industrys determination to defend itself when an established brand is threatened. Rolex sees this front-line battle as vital for the entire Swiss watch industry. Rolex has succeeded in keeping Rollei out of the German market. On 11 March 1995, the Cologne District court prohibited the advertising and sale of Rollei watches on German territory. In 1999, Rollei management bought out the company. Fokker – Dutch aircraft maker Samsung lost a chance to revive its failed bid to take over Dutch aircraft maker Fokker when other airplane makers rejected its offer to form a consortium. The three proposed partners - Hyundai, Hanjin and Daewoo - notified the South Korean government that they would not join Samsung Aerospace Industries. AST Research Samsung bought AST 1994 in a failed attempt to break into the North American computer market. Samsung was forced to close the California-based computer maker following mass resignations of research staff and a string of losses. FUBU – clothing and apparel In 1992, American fashion entrepreneur Daymond John started the company with a hat collection that was made in the basement of his house in the Queens area of New York City. To fund the company, John had to mortgage his house for $100.000. With his friends J. Alexander Martin, Carl Brown and Keith Perrin, half of his house was turned into the first factory of FUBU, while the other half remained as the living quarters. Along with the expansion of FUBU, Samsung invested in FUBU in 1995. Lehman Brothers Holdings Asian operations Samsung Securities was one of a handful of brokerages looking into Lehman Brothers Holdings. But Nomura Holdings has reportedly waved the biggest check to win its bid for Lehman Brothers Holdings Asian operations, beating out Samsung Securities, Standard Chartered and Barclays. Ironically, after few months Samsung Securities Co., Ltd. and City of London-based N M Rothschild & Sons more commonly known simply as Rothschild have agreed to form a strategic alliance in investment banking business. Two parties will jointly work on cross border mergers and acquisition deals. MEDISON Co.,Ltd. – ultrasound monitors In December 2010, Samsung Electronics bought MEDISON Co., a South Korean medical-equipment company, the first step in a long-discussed plan to diversify from consumer electronics. Grandis Inc. – memory developer In July 2011, Samsung announced that it had acquired spin-transfer torque random access memory MRAM vendor Grandis Inc. Grandis will become a part of Samsungs R&D operations and will focus on development of next generation random-access memory. Samsung and Sony joint venture – liquid crystal displays On 26 December 2011 the board of Samsung Electronics approved a plan to buy Sonys entire stake in their 2004 joint liquid crystal display LCD venture for 1.08 trillion won $938.97 million. mSpot, Inc – music service On 9 May 2012, mSpot announced that it had been acquired by Samsung Electronics with the intention of a cloud based music service. The succeeding service was Samsung Music Hub. NVELO, Inc. – cache software developer In December 2012, Samsung announced that it had acquired the privately held storage software vendor NVELO, Inc., based in Santa Clara, California. NVELO will become part of Samsungs R&D operations, and will focus on software for intelligently managing and optimizing next-generation Samsung SSD storage subsystems for consumer and enterprise computing platforms. NeuroLogica – portable CT scanner In January 2013, Samsung announced that it has acquired medical imaging company NeuroLogica, part of the multinational conglomerates plans to build a leading medical technology business. Terms of the deal were not disclosed. SmartThings – home automation On 14 August 2014, Samsung acquired SmartThings, a fast-growing home automation startup. The company did not release the acquisition price, but TechCrunch reported a $200 million pricetag when it first caught word of the deal in July 2014. Quietside – U.S. air conditioner firm On 19 August 2014, Samsung said it had acquired U.S. air conditioner distributor Quietside LLC as part of its push to strengthen its "smart home" business. A Samsung Electronics spokesman said the South Korean company acquired 100 percent of Quietside, but declined to elaborate on the price or other details. Proximal Data – data virtualization 3 November 2014, Samsung announced it had acquired Proximal Data, Inc., a San Diego, California-based pioneer of server-side caching software with I/O intelligence that work within virtualized systems. LoopPay – U.S. mobile payments firm On 18 February 2015, Samsung acquired U.S based mobile payments firm "LoopPay" – This allows Samsung in smartphone transactions. YESCO Electronics – U.S based manufacturer of light emitting diode displays On 5 March 2015, Samsung acquired small U.S based manufacturer of light emitting diode displays, YESCO Electronics, which focuses on making digital billboards and message signs. Viv – intelligent personal assistant On 5 October 2016, Samsung announced it had acquired Viv, a company working on artificial intelligence. Rich Communications Services – text messaging standard On 15 November 2016, Samsung Canada announced it has acquired Rich Communications Services, a company working on a new technology for text messaging.


4.1. Divested divisions Samsung Techwin

Samsung Techwin was listed on the Korea Exchange stock-exchange number 012450, with its principal activities being the development and manufacture of surveillance, aeronautics, optoelectronics, automations and weapons technology. It was announced to be sold to Hanwha Group in December 2014 and the take-over completed in June 2015.


4.2. Divested divisions Samsung Thales

Samsung Thales Co., Ltd. until 2001 known as Samsung Thomson-CSF Co., Ltd. was a joint venture between Samsung Techwin and the France-based aerospace and defence company Thales. It was established in 1978 and is based in Seoul. Samsungs involvement was passed on to Hanwha Group as part of the Techwin transaction.


4.3. Divested divisions Samsung General Chemicals

Sold to Hanwha. Another chemical division was sold to Lotte Corporation in 2016.


5. Operations

Samsung comprises around 80 companies. It is highly diversified, with activities in areas including construction, consumer electronics, financial services, shipbuilding and medical services.

In FY 2009, Samsung reported consolidated revenues of 220 trillion KRW $172.5 billion. In FY 2010, Samsung reported consolidated revenues of 280 trillion KRW $258 billion, and profits of 30 trillion KRW $27.6 billion based upon a KRW-USD exchange rate of 1.084.5 KRW per USD, the spot rate as of 19 August 2011. These amounts do not include the revenues from all of Samsungs subsidiaries based outside South Korea.


5.1. Operations Affiliates

As of April 2011, the Samsung Group comprised 59 unlisted companies and 19 listed companies, all of which had their primary listing on the Korea Exchange.

Ace Digitech is listed on the Korea Exchange stock-exchange number 036550.

Cheil Industries is listed on the Korea Exchange stock-exchange number 001300.

Cheil Worldwide is listed on the Korea Exchange stock-exchange number 030000.

Credu is listed on the Korea Exchange stock-exchange number 067280.

Imarket Korea is listed on the Korea Exchange stock-exchange number 122900.

Samsung Card is listed on the Korea Exchange stock-exchange number 029780.

Samsung SDS is a multinational IT Service company headquartered in Seoul. It was founded in March 1985. Its principal activity is the providing IT system. Samsung SDS is the Koreas largest IT service company. It achieved total revenues of 6.105.9 billion won US$5.71 billion in 2012.

Samsung C&T Corporation is listed on the Korea Exchange stock-exchange 000830.

Samsung Electro-Mechanics, established in 1973 as a manufacturer of key electronic components, is headquartered in Suwon, Gyeonggi-do, South Korea. It is listed on the Korea Exchange stock-exchange number 009150.


5.2. Operations Samsung Electronics

Samsung Electronics is a multinational electronics and information technology company headquartered in Suwon and the flagship company of the Samsung Group. Its products include air conditioners, computers, digital televisions, active-matrix organic light-emitting diodes AMOLEDs, mobile phones, monitors, printers, refrigerators, semiconductors and telecommunications networking equipment. It is the worlds largest mobile phone maker by unit sales in the first quarter of 2012, with a global market share of 25.4%. It is also the worlds second-largest semiconductor maker by 2011 revenues after Intel.

Samsung Electronics is listed on the Korea Exchange stock-exchange number 005930.


5.3. Operations Samsung Engineering

Samsung Engineering is a multinational construction company headquartered in Seoul. It was founded in January 1969. Its principal activity is the construction of oil refining plants; upstream oil and gas facilities; petrochemical plants and gas plants; steel making plants; power plants; water treatment facilities; and other infrastructure. It achieved total revenues of 9.298.2 billion won US$8.06 billion in 2011.

Samsung Engineering is listed on the Korea Exchange stock-exchange number 02803450.


5.4. Operations Samsung Everland

Samsung Everland covers the three main sectors of Environment & Asset, Food Culture and Resort.


5.5. Operations Samsung Fire & Marine Insurance

Samsung Fire & Marine Insurance is a multinational general insurance company headquartered in Seoul. It was founded in January 1952 as Korea Anbo Fire and Marine Insurance and was renamed Samsung Fire & Marine Insurance in December 1993. Samsung Fire & Marine Insurance offers services including accident insurance, automobile insurance, casualty insurance, fire insurance, liability insurance, marine insurance, personal pensions and loans. As of March 2011 it had operations in 10 countries and 6.5 million customers. Samsung Fire & Marine Insurance had a total premium income of $11.7 billion in 2011 and total assets of $28.81 billion on 31 March 2011. It is the largest provider of general insurance in South Korea. Samsung Fire has been listed on the Korea Exchange stock-exchange since 1975 number 000810.


5.6. Operations Samsung Heavy Industries

Samsung Heavy Industries is a shipbuilding and engineering company headquartered in Seoul. It was founded in August 1974. Its principal products are bulk carriers, container vessels, crude oil tankers, cruisers, passenger ferries, material handling equipment steel and bridge structures. It achieved total revenues of 13.358.6 billion won in 2011 and is the worlds second-largest shipbuilder by revenues after Hyundai Heavy Industries.

Samsung Heavy Industries is listed on the Korea Exchange stock-exchange number 010140.


5.7. Operations Samsung Life Insurance

Samsung Life Insurance Co., Ltd. is a multinational life insurance company headquartered in Seoul. It was founded in March 1957 as Dongbang Life Insurance and became an affiliate of the Samsung Group in July 1963. Samsung Lifes principal activity is the provision of individual life insurance and annuity products and services. As of December 2011 it had operations in seven countries, 8.08 million customers and 5.975 employees. Samsung Life had total sales of 22.717 billion won in 2011 and total assets of 161.072 billion won at 31 December 2011. It is the largest provider of life insurance in South Korea.

Samsung Life Insurance is listed on the Korea Exchange stock-exchange number 032830


5.8. Operations Samsung Machine Tools

Samsung Machine Tools of America is a national distributor of machines in the United States. Samsung GM Machine Tools is the head office of China, It is an SMEC Legal incorporated company.


5.9. Operations Samsung Medical Center

The Samsung Medical Center was founded on 9 November 1994, under the philosophy of "contributing to improving the nations health through the best medical service, advanced medical research and development of outstanding medical personnel". The Samsung Medical Center consists of a hospital and a cancer center. The hospital is located in an intelligent building with floor space of more than 200.000 square meters and 20 floors above ground and 5 floors underground, housing 40 departments, 10 specialist centers, 120 special clinics and 1.306 beds.

The 655-bed Cancer Center has 11 floors above ground and 8 floors underground, with floor space of over 100.000 square meters. SMC is a tertiary hospital manned by approximately 7.400 staff including over 1.200 doctors and 2.300 nurses. Since its foundation, the Samsung Medical Center has successfully incorporated and developed an advanced model with the motto of becoming a "patient-centered hospital", a new concept in Korea.


5.10. Operations Samsung SDI

Samsung SDI is listed on the Korea Exchange stock-exchange number 006400. On 5 December 2012, the European Unions antitrust regulator fined Samsung SDI and several other major companies for fixing prices of TV cathode-ray tubes in two cartels lasting nearly a decade. SDI also builds lithium-ion batteries for electric vehicles such as the BMW i3, and acquired Magna Steyrs battery plant near Graz in 2015. SDI began using the "21700" cell format in August 2015. Samsung plans to convert its factory in God, Hungary to supply 50.000 cars per year. Samsung SDI also produced CRTs and VFD displays until 2012.


5.11. Operations Samsung Securities

Samsung Securities is listed on the Korea Exchange stock-exchange number 016360.


5.12. Operations Samtron

Samtron was a subsidiary of Samsung until 1999 when it became independent. After that, it continued to make computer monitors and plasma displays until 2003, Samtron became Samsung when Samtron was a brand. In 2003 the website redirected to Samsung.


5.13. Operations Shilla Hotels and Resorts

Hotel Shilla also known as "The Shilla" opened in March 1979, following the intention of the late Lee Byung-chull, the founder of the Samsung Group. Hosting numerous state visits and international events, it has played the role of locomotive for the service industry in Korea with pride and responsibility as "the face representing the Samsung Group" and "the hotel representing Korea". Hotel Shilla maintains elegance and a tradition of winning guests hearts with the aim of becoming "the best hospitality company". By joining LHW, it is on par with the most luxurious hotels in the world. Meanwhile, it has added modernistic design elements on top of the roof called tradition, thus going through changes to make itself a premium lifestyle space. In addition, with its know-how as a service company in the background, it started a duty-free shop business, and has built its image as the best global distribution company. Also, it is expanding its business into commissioned management of fitness facilities with five-star hotels in Korea and abroad as well as into the restaurant business. Hotel Shilla promises to be a globally prestigious hospitality company that offers the best value for money by making creative innovations and continuously taking on challenges.

Shilla Hotels and Resorts is listed on the Korea Exchange stock-exchange number 008770.


5.14. Operations S-1 Corporation

S-1 was founded as Koreas first specialized security business in 1997 and has maintained its position at the top of industry with the consistent willingness to take on challenges. S1 Corporation is listed on the Korea Exchange stock-exchange number 012750.


5.15. Operations Joint ventures

State-run Korea Agro-Fisheries Trade Corp. set up the venture, aT Grain Co., in Chicago, with three other South Korean companies, Korea Agro-Fisheries owns 55 percent of aT Grain, while Samsung C&T Corp, Hanjin Transportation Co. and STX Corporation each hold 15 percent.

Brooks Automation Asia Co., Ltd. is a joint venture between Brooks Automation 70% and Samsung 30% which was established in 1999. The venture locally manufactures and configure vacuum wafer handling platforms and 300mm Front-Opening Unified Pod FOUP load port modules, and designs, manufactures and configures atmospheric loading systems for flat panel displays.

Company POSS – SLPC s.r.o. was founded in 2007 as a subsidiary of Samsung C & T Corporation, Samsung C & T Deutschland and the company POSCO.

Samsung Air China Life Insurance is a 50:50 joint venture between Samsung Life Insurance and China National Aviation Holding. It was established in Beijing in July 2005.

Samsung Biologics will be jointly owned. Samsung Electronics Co. and Samsung Everland Inc. will each own a 40 percent stake in the venture, with Samsung C&T Corp. and Durham, North Carolina-based Quintiles each holding 10 percent. It will contract-make medicines made from living cells, and Samsung Group plans to expand into producing copies of biologics including Rituxan, the leukemia and lymphoma treatment sold by Roche Holding AG and Biogen Idec Inc.

Samsung Bioepis is a joint venture between Samsung Biologics 85% and the U.S based Biogen Idec 15%. In 2014, Biogen Idec agreed to commercialize future anti-TNF biosimilar products in Europe through Samsung Bioepis.

Samsung BP Chemicals, based in Ulsan, is a 49:51 joint venture between Samsung and the UK-based BP, which was established in 1989 to produce and supply high-value-added chemical products. Its products are used in rechargeable batteries and liquid crystal displays.

Samsung Corning Precision Glass is a joint venture between Samsung and Corning, which was established in 1973 to manufacture and market cathode ray tube glass for black and white televisions. The companys first LCD glass substrate manufacturing facility opened in Gumi, South Korea, in 1996.

Samsung Sumitomo LED Materials is a Korea-based joint venture between Samsung LED Co., Ltd., an LED maker based in Suwon, Korea-based and the Japan-based Sumitomo Chemical. The JV will carry out research and development, manufacturing and sales of sapphire substrates for LEDs.

SB LiMotive is a 50:50 joint company of Robert Bosch GmbH commonly known as Bosch and Samsung SDI founded in June 2008. The joint venture develops and manufactures lithium-ion batteries for use in hybrid-, plug-in hybrid vehicles and electric vehicles.

SD Flex Co., Ltd. was founded on October 2004 as a joint venture corporation by Samsung and DuPont, one of the worlds largest chemical companies.

Sermatech Korea owns 51% of its stock, while Samsung owns the remaining 49%. The U.S. firm Sermatech International, for a business specializing in aircraft construction processes such as special welding and brazing.

Siam Samsung Life Insurance: Samsung Life Insurance holds a 37% stake while the Saha Group also has a 37.5% stake in the joint venture, with the remaining 25% owned by Thanachart Bank.

Siltronic Samsung Wafer Pte. Ltd, the joint venture by Samsung and wholly owned Wacker Chemie subsidiary Siltronic, was officially opened in Singapore in June 2008.

SMP Ltd. is a joint venture between Samsung Fine Chemicals and MEMC. MEMC Electronic Materials Inc. and an affiliate of Korean conglomerate Samsung are forming a joint venture to build a polysilicon plant.

Steco is the joint venture established between Samsung Electronics and Japans Toray Industries in 1995.

Stemco is a joint venture established between Samsung Electro-Mechanics and Toray Industries in 1995.

Toshiba Samsung Storage Technology Corporation TSST is joint venture between Samsung Electronics and Toshiba of Japan which specialises in optical disc drive manufacturing. TSST was formed in 2004, and Toshiba owns 51% of its stock, while Samsung owns the remaining 49%.


5.16. Operations Defunct

In 1998, Samsung created a U.S. joint venture with Compaq - called Alpha Processor Inc. API--to help it enter the high-end processor market. The venture was also aimed at expanding Samsungs non-memory chip business by fabricating Alpha processors. At the time, Samsung and Compaq invested $500 million in Alpha Processor.

GE Samsung Lighting was a joint venture between Samsung and the GE Lighting subsidiary of General Electric. The venture was established in 1998 and was broken up in 2009.

Global Steel Exchange was a joint venture formed in 2000 between Samsung, the U.S based Cargill, the Switzerland-based Duferco Group, and the Luxembourg-based Tradearbed now part of the ArcelorMittal, to handle their online buying and selling of steel.

S-LCD Corporation was a joint venture between Samsung Electronics 50% plus one share and the Japan-based Sony Corporation 50% minus one share which was established in April 2004. On 26 December 2011, Samsung Electronics announced that it would acquire all of Sonys shares in the venture.


5.17. Operations Atlantico Sul

Samsung Heavy Industries owns 10% of the Brazilian shipbuilder Atlantico Sul, whose Atlantico Sul Shipyard is the largest shipyard in South America. The Joao Candido, Brazils largest ship, was built by Atlantico Sul with technology licensed by Samsung Heavy Industries. The companies have a technical assistance agreement through which industrial design, vessel engineering and other know-how is being transferred to Atlantico Sul.


5.18. Operations DGB Financial Group

Samsung Life Insurance currently holds a 7.4% stake in the South Korean banking company DGB Financial Group, making it the largest shareholder.


5.19. Operations Corning Inc.

Samsung acquired 7.4% of Gorilla Glass maker Corning, signing a long-term supply deal.


5.20. Operations Doosan Engine

Samsung Heavy Industries currently holds a 14.1% stake in Doosan Engine, making it the second-largest shareholder.


5.21. Operations Korea Aerospace Industries

Samsung Techwin currently holds a 10% stake in Korea Aerospace Industries KAI. Other major shareholders include the state-owned Korea Finance Corporation 26.75%, Hyundai Motor 10% and Doosan 10%.


5.22. Operations MEMC KOREA

MEMCs joint venture with Samsung Electronics Company, Ltd. In 1990, MEMC entered into a joint venture agreement to construct a silicon plant in Korea.


5.23. Operations Pantech

Samsung buys 10% stake in rival phone maker Pantech.


5.24. Operations Rambus Incorporated

Samsung currently owns 4.19% of Rambus Incorporated.


5.25. Operations Renault Samsung Motors

Samsung currently owns 19.9% of the automobile manufacturer Renault Samsung Motors.


5.26. Operations Seagate Technology

Samsung currently owns 9.6% of Seagate Technology, making it the second-largest shareholder. Under a shareholder agreement, Samsung has the right to nominate an executive to Seagates Board of Directors.


5.27. Operations Sharp Corporation

Samsung owns 3% of Sharp Corporation, a rival company.


5.28. Operations SungJin Geotec

Samsung Engineering holds a 10% stake in Sungjin Geotec, an offshore oil drilling company that is a subsidiary of POSCO.


5.29. Operations Taylor Energy

Taylor Energy is an independent American oil company that drills in the Gulf of Mexico based in New Orleans, Louisiana. Samsung Oil & Gas USA Corp., subsidiaries of Samsung, currently owns 20% of Taylor Energy.


6. Major clients

Major clients of Samsung include:

Royal Dutch Shell Samsung Heavy Industries will be the sole provider of liquefied natural gas LNG storage facilities worth up to US$50 billion to Royal Dutch Shell for the next 15 years. Shell unveiled plans to build the worlds first floating liquefied natural gas FLNG platform. In October 2012 at Samsung Heavy Industries shipyard on Geoje Island in South Korea work started on a "ship" that, when finished and fully loaded, will weigh 600.000 tonnes, the worlds biggest "ship". That is six times larger than the largest U.S. aircraft carrier. United Arab Emirates government A consortium of South Korean firms, including Samsung, Korea Electric Power Corporation and Hyundai, won a deal worth $40 billion to build nuclear power plants in the United Arab Emirates. Ontario government The government of the Canadian province of Ontario signed off one of the worlds largest renewable energy projects, signing a deal worth $6.6 billion for an additional 2.500 MW of new wind and solar energy. Under the agreement, a consortium led by Samsung and the Korea Electric Power Corporation will manage the development of 2.000 MW -worth of new wind farms and 500 MW of solar capacity, while also building a manufacturing supply chain in the province.

7. Corporate image

The basic color in the logo is blue, which Samsung has employed for years, supposedly symbolizing stability, reliability and corporate social responsibility.

Audio logo

Samsung has an audio logo, which consists of the notes E♭, A♭, D♭, E♭; after the initial E♭ tone it is up a perfect fourth to A♭, down a perfect fifth to D♭, then up a major second to return to the initial E♭ tone. The audio logo was produced by Musikvergnuegen and written by Walter Werzowa.


In July 2016, Samsung unveiled its SamsungOne font, a typeface that hopes to give a consistent and universal visual identity to the wide range of Samsung products. SamsungOne was designed to be used across Samsungs diverse device portfolio, with a focus on legibility for everything from smaller devices like smartphones to larger connected TVs or refrigerators, as well as Samsung marketing and advertisements. The font family supports 400 different languages through over 25.000 characters.


8. Samsung Medical Center

Samsung donates around US$100 million per annum to the Samsung Medical Center, a non-profit healthcare provider founded by the group in 1994. Samsung Medical Center incorporates Samsung Seoul Hospital, Kangbook Samsung Hospital, Samsung Changwon Hospital, Samsung Cancer Center and Samsung Life Sciences Research Center. The Samsung Cancer Center, located in Seoul, is the largest cancer center in Asia.

Samsung Medical Center and pharmaceutical multinational Pfizer have agreed to collaborate on research to identify the genomic mechanisms responsible for clinical outcomes in hepatocellular carcinoma.


9. Sponsorships

Samsung Electronics spent an estimated $14 billion U.S. on advertising and marketing in 2013. At 5.4% of annual revenue, this is a larger proportion than any of the worlds top-20 companies by sales Apple spent 0.6% and General Motors spent 3.5%. Samsung became the worlds biggest advertiser in 2012, spending $4.3 billion, compared to Apples $1 billion. Samsungs global brand value of $39.6 billion is less than half that of Apple.


10.1. Controversies Financial scandals

In 2007, former Samsung chief lawyer Kim Yong Chul claimed that he was involved in bribing and fabricating evidence on behalf of the groups chairman Lee Kun-hee and the company. Kim said that Samsung lawyers trained executives to serve as scapegoats in a "fabricated scenario" to protect Lee, even though those executives were not involved. Kim also told the media that he was "sidelined" by Samsung after he refused to pay a $3.3 million bribe to the U.S. Federal District Court judge presiding over a case where two of their executives were found guilty on charges related to memory chip price fixing. Kim revealed that the company had raised a large amount of secret funds through bank accounts illegally opened under the names of up to 1.000 Samsung executives - under his own name, four accounts were opened to manage 5 billion won.


10.2. Controversies Antitrust concerns

"You can even say the Samsung chairman is more powerful than the President of South Korea. Korean people have come to think of Samsung as invincible and above the law", said Woo Suk-hoon, host of a popular economics podcast in a Washington Post article headlined "In South Korea, the Republic of Samsung", published on 9 December 2012. Critics claimed that Samsung knocked out smaller businesses, limiting choices for South Korean consumers, and sometimes colluded with fellow giants to fix prices while bullying those who investigate. Lee Jung-hee, a South Korean presidential candidate, said in a debate, "Samsung has the government in its hands. Samsung manages the legal world, the press, the academics and bureaucracy".


10.3. Controversies Viral marketing

The Fair Trade Commission of Taiwan is investigating Samsung and its local Taiwanese advertising agency for false advertising. The case was commenced after the Commission received complaints stating that the agency hired students to attack competitors of Samsung Electronics in online forums. Samsung Taiwan made an announcement on its Facebook page in which it stated that it had not interfered with any evaluation report and had stopped online marketing campaigns that constituted posting or responding to content in online forums.


10.4. Controversies Labor abuses

Samsung was the subject of several complaints about child labor in its supply chain from 2012 to 2015.

In July 2014, Samsung cut its contract with Shinyang Electronics after it received a complaint about the company violating child labor laws. Samsung says that its investigation turned up evidence of Shinyang using underage workers and that it severed relations immediately per its "zero tolerance" policy for child labor violations.

One of Samsungs Chinese supplier factories, HEG, was criticized for using underage workers by China Labor Watch CLW in July 2014. HEG denied the charges and has sued China Labor Watch.

CLW issued a statement in August 2014 claiming that HEG employed over ten children under the age of 16 at a factory in Huizhou, Guangdong. The group said the youngest child identified was 14 years old. Samsung said that it conducted an onsite investigation of the production line that included one-on-one interviews but found no evidence of child labor being used. CLW responded that HEG had already dismissed the workers described in its statement before Samsungs investigators arrived.

CLW also claimed that HEG violated overtime rules for adult workers. CLW said a female college student was only paid her standard wage despite working four hours of overtime per day even though Chinese law requires ovetime pay at 1.5 to 2.0 times standard wages.


10.5. Controversies Price fixing

On 19 October 2011, Samsung companies was fined €145.727.000 for being part of a price cartel of ten companies for DRAMs which lasted from 1 July 1998 to 15 June 2002. The companies received, like most of the other members of the cartel, a 10-% reduction for acknowledging the facts to investigators. Samsung had to pay 90% of their share of the settlement, but Micron avoided payment as a result of having initially revealed the case to investigators.

In Canada, during 1999, some DRAM micro chip manufacturers conspired to price fix, among the accused included Samsung. The price fix was investigated in 2002. A recession started to occur that year, and the price fix ended; however, in 2014, the Canadian government reopened the case and investigated silently. Sufficient evidence was found and presented to Samsung and two other manufacturers during a class action lawsuit hearing. The companies agreed upon a $120 million agreement, with $40 million as a fine, and $80 Million to be paid back to Canadians who purchased a computer, printer, MP3 player, gaming console or camera from April 1999 to June 2002.

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